AsaanOrder gives FMCG companies a powerful dashboard to monitor secondary sales, track distributor performance, manage market coverage, and control promotions — all in real time.
Six powerful capabilities that give FMCG companies total visibility and control over their distribution network.
See exactly how much of your product is moving from distributors to retailers — in real time, across every city and zone. No more relying on delayed reports or estimated sell-through data. Know your actual secondary sales every single day.
Track exactly how many retail outlets are actively ordering your products, which areas have strong coverage, and where gaps exist. Identify untapped zones and plan market expansion with real data — not assumptions.
Break down sales performance by product, SKU, area, distributor, and retailer. See which products are growing, which are slipping, and which distributors are hitting targets — all in detailed, filterable reports updated in real time.
Manage your entire distributor network from one dashboard. Assign territories, monitor distributor activity, track order volumes, and evaluate performance across all your distribution partners — from Lahore to Karachi and beyond.
Create, deploy, and track promotions and schemes directly through AsaanOrder. Schemes appear automatically for eligible retailers in the app — ensuring your marketing budget reaches the right shops and drives measurable results.
Watch orders flow through your distribution network as they happen. See every retailer order, distributor confirmation, and delivery status in real time. Spot bottlenecks, delays, and issues instantly — before they become bigger problems.
Without real visibility into your distribution network, growth is guesswork.
You only see primary sales to distributors — what happens after is invisible. Are retailers actually buying your product?
You don't know how many retailers are stocking your products or which areas have weak distribution.
Promotions get lost between distributor and retailer — you spend marketing budget with no way to verify impact.
You can't see which distributors are growing, which are declining, or where network gaps need attention.
A powerful, live dashboard that shows you everything happening across your entire distribution network.
Real-time sell-through from distributors to retailers — by area, product, and date range.
See active retail outlets across Pakistan. Identify coverage gaps by zone.
Track each distributor's order volume, active retailers, and performance vs target.
Deploy promotions and track redemptions — see which schemes are working and where.
Watch orders move through your network in real time. Spot delays immediately.
Every number in your dashboard traces back to a real order placed by a real retailer — on this simple app. No estimates, no delayed reports. Just ground truth.
📍 DHA, Lahore
Great job! You're a valuable customer in Gold category.
Real results from FMCG companies using the platform across Pakistan.
From onboarding your distributors to watching live sales — it's quick to set up and immediate in value.
Add your product catalog, set pricing per distributor, and define your schemes and promotions.
Your distributors join the panel and connect to your catalog. Retailers start ordering through them.
See every retailer order in real time. Track coverage, volume, and distributor performance live.
Use real-time data to adjust schemes, fix coverage gaps, and grow your distribution network.
"Real-time dashboard ne ground reality clear kar di. We can finally measure coverage by area accurately and fix gaps in days, not months."
"Pehle secondary sales ka data 2 hafton baad milta tha. Ab real-time mein sab kuch dikh raha hai. Our scheme ROI has improved dramatically."
Request a demo and we'll show you exactly how AsaanOrder works for your company.